Creating a real team dynamic in an international organization is not trivial and it does not come as a given. Here are a few examples of frequently encountered problems.

- You are frustrated with performance of country X, you have the feeling that the local team is frustrated with you.

- Your global or regional Headquarters is based in Country Y and in the other countries, it is fashionable to complain about them (there is a high probability that the reverse is true as well).

- Many of your staff members with a regional or global assignment speak one language only and have never lived and worked abroad.

- All members of your marketing and communication team cannot describe the key objectives and challenges of the sales team.

- You have a brilliant team of youngsters focused on Web 2.0 or other innovative areas but they work in isolation.

- Your finance and operations team is struggling to manage administrative processes smoothly across all countries.

Team Dynamic issues have a potential negative impact in literally all aspects of your operations. In order to be successful, programmes and initiatives in any area must also take this parameter into account.